A research by Bersin by Deloitte (Deloitte Consulting LLP) pointed that 74 percent of organizations opting for traditional Learning and Development (L&D) methodologies were less successful in motivating employees to learn new skills or upgrading their knowledge. Thus, traditional eLearning solution methodologies failed to create the required impetus to stimulate business productivity. The reason being as a company grows; it needs employees to be acquainted with the latest technologies and skills that aligns with its business objectives and growth. This is when many eLearning companies introduced corporate eLearning solutions. The eLearning development companies’ vision was well thought but even the corporate eLearning solution had a flaw. The shortcoming of the corporate eLearning solution was that not all learners determinedly participated in the learning activity to acquire new skills. This happened owing to the lack of learning reinforcement.
Using Nudge theory in corporate eLearning solution
Nudge theory was a unique concept introduced by many eLearning companies in the USA and Europe to enhance learning skills through positive reinforcement and indirect suggestion. eLearning development companies found out that the advantage of using the concept of ‘nudge’ or ‘regular reminders’ to the learners to focus on various aspects of learning with the highest degree of attention through an eLearning solution are many. One of the best advantages is that an individual participates purposefully in the learning activity, which eventually helps him to retain the learned information in the memory. Furthermore, Nudge learning is smartly designed to suit an individual’s learning style, pace and convenience. From an organization’s perspective, any form of learning that syncs with an organization’s objectives would lead to its growth. Also Nudge form of learning aids employees to develop an outlook that learning and work as "two sides of the same coin". Above all, many eLearning development companies noticed that Nudge learning fills learners’ mind set with positivity and they try to apply the learnt skills in the workplace to maintain a competitive edge.
Using blended learning in corporate eLearning solution
Blended learning is another effective technique to enhance learning outcome. As the name suggests, blended learning blends various forms of learning to suit an individual’s learning style. For instance, an organization may require an eLearning solution which gives high emphasis to text over video lecture for a person working in a finance company. In such cases, eLearning development companies would consult Subject Matter experts (SMEs) and experienced finance specialists to prepare an eLearning courseware comprising text-heavy content, with supportive videos for detailed explanation of the topic wherever required. Additionally, a pre-course learning material in the form of documentation can be provided.
Combining Nudge theory with blended learning to deliver the best learning outcome
Combining Nudge theory and blended learning in a corporate eLearning solution would ensure that the eLearning courseware becomes highly compatible with the learner’s requirements and learning style. The combination would strengthen the fundamental concepts as reminders and reinforcement techniques through Nudges, and a blended form of learning would push the individual to study in a participative and fun way. More importantly, this would ensure that the learners would go through the eLearning material with the highest degree of interest and determination to complete the eLearning courseware at any cause.